Domain Authority (DA) measures domain authority using content strategy how well search engines trust a website. It is determined by various factors, including the number and quality of backlinks, website traffic, and the website's age.

A content strategy is a plan for creating and distributing content to attract and engage your target audience. An effective content strategy can help build domain authority in several ways:

First, by creating high-quality content that is relevant to your target audience. Well-written, informative content attracts visitors and encourages them to stay longer on your site. This improves your website’s traffic and engagement, both of which are important factors Google considers when calculating DA.

Second, by building backlinks to your website. Backlinks are links from other websites to your own and serve as a signal to Google that your website is authoritative and trustworthy. You can build backlinks by guest blogging, submitting your website to directories, and participating in online forums.

Lastly, by keeping your website up-to-date with fresh content. Google rewards websites that are regularly updated with new content, as this shows that the site is active and continually providing value to users.

Implementing a strong content strategy that focuses on these areas will help enhance your website’s domain authority, ultimately improving your search engine rankings and online visibility.